'Pokémon Go' developer says iPhone X barely scratches the surface for AR
After Apple's reveal of the iPhone X Tuesday, the CEO of Pokémon Go's development studio wrote a blog post saying the demo of the phone's augmented reality capabilities was just a step toward what AR is capable of.
During Apple's presentation Tuesday, the company showed off a demo of the ARKit and the iPhone X's AR capabilities, which seamlessly generated a persistent digital landscape on a table for a game called The Machines. Sure, it's visually impressive, but to Niantic CEO John Hanke, the visual-only focus of AR advancement can make AR feel gimmicky.
SEE ALSO:'Black Mirror' predicted this iPhone X feature and it's really creepyPokémon Gois an example of this visual-only gimmick, as the app makes Pokémon appear on your screen in whatever environment you're pointing your phone at. But AR can be so much more than that, Hanke wrote in his blog post.
"Yes, AR can transform the mundane into something more colorful and fun and can provide a useful nudge to go off and see new places and do new things," he wrote. "It can also enhance the everyday -- walking through a complicated subway terminal (imagine a dotted line map leading the way), shopping (imagine a glance at an item showing you an image of you wearing the item with information about where it was made and its ecological impact), travel (picture heads-up translation and guides to history and art as you stroll through an historic site), and so much more."
"Apps that merely place a digital object on your kitchen table don’t really qualify as 'AR' in our view"
Hanke acknowledges that what Apple showed off was still impressive and an important step toward making AR a much more useful tool, but it didn't exactly line up with Apple's tagline for the day: The future is here.
"Did we just see the future today?" Hanke asked in his blog post. "Yes and no."
Yes it was impressive that the iPhone X could produce the visuals that it did, but that's not exactly that new or exciting or helpful. The game The Eye of Judgementalready did this in 2007.
The future of AR isn't here yet, and just focusing on AR as a digital overlay on phone screens ignores a lot of potential for AR, Hanke wrote.
"What AR reallymeans is connecting digital information, objects and experiences with the physical world in situas you experience them," Hanke wrote. "It’s the part about connecting information to the world that’s important."
Hanke imagined a future of AR where a device could speak to you about which direction you need to walk in to get somewhere, or tell you historical facts about a landmark or building when you're near it, or consist of a pair of fancy glasses (better than Google Glass) with useful overlays.
"The point is that the AR camera view is a cool step forward, but it’s only part of what is going to make AR so important and powerful," he wrote. "But apps that merely place a digital object on your kitchen table don’t really qualify as 'AR' in our view."
Featured Video For You
Pikachu looks amazing as a hologram
(责任编辑:行业动态)
- Blinken condemns Russia
- 石棉县公安局交警大队多措并举强化农村道路交通秩序管控
- 我市创建省级园林城市昨日迎检
- Instagram Stories secretly testing 'Type' feature for written stories
- Pixel 9 Pro XL hands
- 10 Places to Get to Know Paul Bunyan
- 逢山凿洞遇水架桥 加快交通基础设施建设
- Amazon Labor Day Sale 2023: Savings still around on MacBooks, Fire TVs and tablets, more
- 我市举行第32届元旦环城赛跑活动
- “大体老师”的故事:以生命点亮生命
- Munich shooter may have used Facebook post to lure victims, police say
- Businessmen arrested for paying N. Korea in return for facial recognition program
- 雍万英:灾后重建让合作社发展前景更广阔
-
“新丰味”喜获中国首届县域品牌擂台赛十大营销创新品牌_南方+_南方plus8月24日,中国首届县域品牌擂台赛总决赛在广州举行。韶关市新丰县农产品区域公用品牌“新丰味”荣获十大营销创新品牌之一。“新丰味 ...[详细]
-
China turns on the world's largest compressed air energy storage plant
The clean energy revolution will require huge amounts of energy storage, to buffer against the inter ...[详细] -
Google Chrome gets a redesign. See how it's changing.
Google Chrome is celebrating its 15th birthday in style. To celebrate this milestone, Chrome is gett ...[详细] -
Sinkhole in Seoul forces 200 residents to evacuate
A large sinkhole opened next to a construction site in Seoul on Friday, causing hundreds of people i ...[详细] -
This shark lives for centuries. Scientists discover how it resists aging.
There are Greenland sharks older than the United States.This deep sea species has an expected lifesp ...[详细] -
Defector's son to visit Pyongyang
Ryu Mi-young and her son Choi In-guk hold hands during the reunion of families separated by the Kore ...[详细] -
This is the only Pakistan playing XI that can beat Australia in 3rd T20I
The tour of Australia came at a point when Pakistan were in a transition phase. The captains for the ...[详细] -
A deeper dive into World Wide Wind's colossal, contra
We interviewed the core team at Norway's World Wide Wind (WWW) to learn more about its floating, til ...[详细] -
The AI stock bubble has burst. Here's how we know.
When you live in tech bubble central, signs of a tech bubble become easier to spot every time. Drive ...[详细] -
Dyson spent over 10 years developing the 360 eye robot vacuum. How does it rank?
Fifteen years is a long time to work on any product and it’s like a century when it comes to t ...[详细]
- 'Please find her': Man dies amid 25
- Apple Watch Series 9 announced: Specs, prices, release date
- Elon Musk 'likes' trending #BanTheADL posts as white supremacist ad runs on platform
- Best hair deal: Laifen Swift hair dryer on sale for only $119 at Amazon
- 'Please find her': Man dies amid 25
- [Breaking] Moon names spy chief, NSO chief as envoys to NK
- Purchase a new Samsung tablet, get $100 in Amazon credit